Beat The Traffic – Web and Field Engagement

Beat The Traffic – Web and Field Engagement


An on-site stand that stands out from the rest.

To promote a new app, Beat the Traffic, and its tie-in contest, XMC brought in Kickin’ Digital to create an interactive tent for the contest’s field team.

In addition to providing the creative for the tent, flags, prize wheel and banners, Kickin’ Digital also provided the creative and coding for the in-field registration site, which was accessed on the team’s iPads. New registrants’ information was collected and monitored on Kickin’ Digital’s database, and we designed, coded and deployed thank you emails, reminder emails, and contest outcome emails to every registrant.


Kickin’ Digital Provided  

In-Field Asset Creative

Microsite Creative and Development

Email Creative, Coding and Deployment








Posted on

August 1, 2014